University of North Carolina Athletics
November 4, 2026 | General, Men's Golf, Women's Golf
CHAPEL HILL, N.C.—The University of North Carolina Department of Athletics has introduced a new golfing Rameses logo, Carolina and deputy athletic director/chief revenue officer Rick Barakat announced on Wednesday.
"We are excited about the release of golfing Rameses and the new marketing, promotional and merchandising opportunities these new marks will create for UNC Athletics and our sports programs," Barakat said. "Our fans have been asking for it and we look forward to the continued rollout of this initiative."
The sport-specific logo is the first of its kind for Carolina and celebrates the Tar Heels' rich tradition of success and championships by its men's and women's golf programs with personality and flair. Following the release of golfing Rameses will be additional sport specific versions of the iconic mascot over the coming months.
The all new Finley Collection of golf merchandise, available now for preorder, includes polos, quarter-zips, vests, t-shirts, sweatshirts and hoodies, all with unique designs and the new logo. This line of apparel will be exclusively available only at Finley Golf Club and is being developed in collaboration with OT Sports in Burlington, N.C.
For over 70 years the mascot of North Carolina's football team has been a ram. Since Carolina's nickname is Tar Heels, it might seem strange to have a ram as a mascot. It is. But, there is a good explanation. It's offered by Vic Huggins, Carolina's head cheerleader back in 1924.
"In 1924 school spirit was at a peak," Huggins once explained. "But something seemed to be missing. One day it hit me. State had a wolf. What Carolina needed was a symbol."
Two years earlier the Tar Heels had posted a brilliant 9-1 record. The star of that 1922 team was a bruising fullback named Jack Merritt. Merritt was nicknamed "the battering ram" for the way he plunged into lines. It seemed natural to Huggins to link a mascot with Merritt's unusual nickname.
A live ram, beginning with Rameses the First, has been on the sidelines of Carolina home football games since 1924. The Rameses mark and costumed mascot at other Tar Heel sporting events, were introduced later, giving Caroilna one of the most unique mascots in college sports.
The golfing Rameses was designed in collaboration with the UNC trademark & licensing office and Torch Creative as part of Carolina's broader brand strategy, while offering sport-specific artwork specially designed for increased brand awareness and custom applications.
"We are excited about the release of golfing Rameses and the new marketing, promotional and merchandising opportunities these new marks will create for UNC Athletics and our sports programs," Barakat said. "Our fans have been asking for it and we look forward to the continued rollout of this initiative."
The sport-specific logo is the first of its kind for Carolina and celebrates the Tar Heels' rich tradition of success and championships by its men's and women's golf programs with personality and flair. Following the release of golfing Rameses will be additional sport specific versions of the iconic mascot over the coming months.
The all new Finley Collection of golf merchandise, available now for preorder, includes polos, quarter-zips, vests, t-shirts, sweatshirts and hoodies, all with unique designs and the new logo. This line of apparel will be exclusively available only at Finley Golf Club and is being developed in collaboration with OT Sports in Burlington, N.C.
For over 70 years the mascot of North Carolina's football team has been a ram. Since Carolina's nickname is Tar Heels, it might seem strange to have a ram as a mascot. It is. But, there is a good explanation. It's offered by Vic Huggins, Carolina's head cheerleader back in 1924.
"In 1924 school spirit was at a peak," Huggins once explained. "But something seemed to be missing. One day it hit me. State had a wolf. What Carolina needed was a symbol."
Two years earlier the Tar Heels had posted a brilliant 9-1 record. The star of that 1922 team was a bruising fullback named Jack Merritt. Merritt was nicknamed "the battering ram" for the way he plunged into lines. It seemed natural to Huggins to link a mascot with Merritt's unusual nickname.
A live ram, beginning with Rameses the First, has been on the sidelines of Carolina home football games since 1924. The Rameses mark and costumed mascot at other Tar Heel sporting events, were introduced later, giving Caroilna one of the most unique mascots in college sports.
The golfing Rameses was designed in collaboration with the UNC trademark & licensing office and Torch Creative as part of Carolina's broader brand strategy, while offering sport-specific artwork specially designed for increased brand awareness and custom applications.
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